Season of Hope
A whole holiday season downtown: a Shop Small raffle, Elf on the Shelf, a window decorating contest, a gingerbread jubilee and radio with a live DJ.

Season of Hope carried downtown through November and December 2020 with cash raffle prizes, a coloring contest, the window decorating contest in its ninth year, a gingerbread decorating contest and an ugly sweater photo board.
More work
EventsZombie Bike Parade Festival
I direct the Zombie Bike Parade Festival, Davis' Halloween day, and I build its brand end to end: identity, marketing, media and sponsors.
EventsThe APAPA Jupiter Train float
Coordinated the creation of the float and led the parade unit three times, in front of hundreds of thousands of spectators and 3 million viewers on ABC, Hulu and Disney+.
EventsThursdays in the Davisphere
Nine Thursday nights in Central Park: live music, food, a beer and wine garden, vendors and nonprofits. About 25,000 people came through.