The work
Local character.
Lasting impressions.
From an unmistakable logo to an event that brings a whole town together. A look at the creative behind familiar local projects.
Events and experiencesZombie Bike Parade Festival
A free Halloween festival and costumed bike parade that I founded, brand and run, now in its eighth year.
Logos and branding100+ logos for local businesses
Mosaic Tea and Coffee, the Davis Bike Club March Madness, the Noise Violation Rally Band, Rob the Tile Guy, Ravata Solutions and many more.
The Perlman Center for Eye and Eyelid Surgery
A rebuilt practice website with appointment requests, a team page and billboard-ready branding, maintained for years.
The APAPA Jupiter Train float
Coordinated the creation of the float and led the parade unit three times, in front of hundreds of thousands of spectators and 3 million viewers on ABC, Hulu and Disney+.
Games and playCoffee Time, the Davis board game
Davis' beloved board game: 1,000 copies distributed, featured on most local outlets and TV, and archived at UC Davis.
Integrity Construction and Design
A clean, fast website for a Davis builder, with project photos front and center.
Sara Ruebelt Therapy
A calm, bilingual (English and Farsi) website for a Davis therapist, with a staff back office.
The Bike Campaign
Website and campaign graphics for the Davis nonprofit that gets more people on bikes.
Davis Schools Foundation
A website built during the foundation's rebrand, with giving front and center.
A Grand Affair Party and Rental
A rental website with a live inventory and chat that became the company's number one source of business.
Events and experiencesBrent Pella comedy show, sold out
Produced a sold-out comedy night at the Odd Fellows Hall with MTV's Brent Pella, a Davis local.
Campaigns and marketingRestoring the Welcome to Davis sign
Identified the need and led the restoration, uniting twelve community groups behind one landmark.
Campaigns and marketingOpen Air Davis
Branding and communications lead for the program that converted streets and supported 40+ outdoor dining popups during the pandemic.
Games and playDJUSD Video Game Design Club
Mentoring the next generation of game developers in Unreal Engine.