Independent creative studio, Davis, CA
I am Aaron Wedra. I help businesses and nonprofits in Davis make an impact through bold design, local and regional marketing, community connections you cannot buy, and the software and AI systems that supercharge all of it.
Or you could work with someone who does it all, quickly and effectively, and who knows who to call: the printer, the reporter, the partner who helps you grow. That is the difference. That is me.
Featured work
From an unmistakable logo to an event that brings a whole town together. A look at the creative behind familiar local projects.
All the work
Logos and brandingThe Davis Bike Club, Friends of Watermelon Music, Tauzer Apiaries, Yolo County, McDonald's and many more.
WebsitesWebsite and campaign graphics for the Davis nonprofit that gets more people on bikes.
Campaigns and marketingBranding and communications lead for the program that converted streets and supported 40+ outdoor dining popups during the pandemic.
Apps and softwareA private safety network for downtown businesses: one map, six one-tap buttons and Davis PD data refreshed every hour. Built in days with AI.
Games and playThe streets, parks, shops and people of Davis, turned into a free game you play on a phone or a computer. Ride across town, hunt for history, trees and owls, and play with friends.
EventsI direct the Zombie Bike Parade Festival, Davis' Halloween day, and I build its brand end to end: identity, marketing, media and sponsors.
Featured project
Zombify Davis puts the streets, parks, shops and people of Davis into a free game you play on a phone or a computer. Ride downtown block by block, fast travel across every neighborhood, hunt for history, trees and owls, and play with friends. Then go explore the real thing.
If it is digital, we can probably make it. A game, an app, an interactive map of your town or your business: dream for yourself.
How I can help
A flyer, a full campaign, a website with its own back office, an app, or a community-wide event. We find the right scope, then make every piece work together.
Logos, print pieces and a visual language that feels like you.
Luxury websites you own: clear, fast and built to bring in business.
Campaigns, newsletters and creative that connect with your community.
A shared purpose, a memorable identity and the details to bring it together.
Twenty years of relationships in Davis, put to work for your project.
Private Unreal Engine lessons for kids and teens who want to make games.
Apps, back offices, games and augmented reality, built with AI in days and handed over with the keys.
Strategy, systems and introductions from someone who has run the campaigns, the events and the books.
Supercharged: AI, put to work
Websites and SEO, campaigns, a dozen social accounts at once, media and fundraising outreach, email newsletters and more. I ran the 2026 Zombie Bike Parade Festival this way and earned more than one million impressions. I can build it for you, teach you to run it, and hand you the keys. Always an open book.
How I work
Great ideas gain energy when they start moving. So we put something real on the drawing board right away, then we polish it together. You bring the vision; I bring the enthusiasm, immediate implementation and the AI that supercharges it. You will see progress from our very first meeting.
Packages
Choose the package that fits your goals and I will help you launch with bold design, strategic local and regional marketing and powerful community connections. Each one has an AI add-on that snaps on like a puzzle piece when you want the work to keep running every week. Every package can be adjusted; these are the starting points that work.
Compare all the packages
For individuals or businesses that need a set of key design assets to get moving: fast, focused and effective.
For businesses and organizations ready for a bigger push. Everything in the Launch Pad plus major assets and options to fit your goals.
For businesses and organizations that want a blueprint to keep. Everything in the Flight Plan plus your choice of 8 starter assets and 5 major assets.
For those ready to leave a lasting impression in Davis and beyond. Professional event planning and everything in the Campaign Blueprint, plus all assets.
What Davis says
Kim Eichorn, Lyon Real Estate, Davis, CA
Community leaders and five-star Google reviews
Aaron's character reflects the spirit of Davis.
His leadership, creativity and tireless work have made a lasting impact, whether through design, marketing, event planning or fostering collaborations. Aaron brings vision, execution and the ability to unite people behind shared goals.Dave RosenbergFormer Mayor of Davis, former Yolo County Supervisor, City of Davis
Aaron masterminds the whole event.
Aaron is amazing to work with. So organized, dedicated to his work and super efficient. NorCal Trykers has been the beneficiary of the Zombie Bike Parade in Davis. Aaron masterminds the whole event and over the last five years has raised $50,000, helping us provide trykes to kids with disabilities. I fully recommend him both for his professional work and his work ethic.Gill WilliamsFounder of NorCal Trykers, NorCal Trykers
If there were 500 stars, Aaron would deserve them all.
This man is a community leader and incredible connector. It was a pleasure working with him to produce a sold-out comedy show at the Odd Fellows Hall in downtown Davis, and his commitment to bringing positive experiences into the world and his community is inspiring.Brent PellaCelebrity comedian, Davis local, featured on MTV, Comedian
From the five-star Google reviews
"Aaron is imaginative, responsive and very stingy with our budget."
Dr. PerlmanPerlman Center for Eye and Eyelid Surgery"Aaron at Smartz Graphics is a true community gem."
Hiedy KellisonDowntown NorCal"The website is our number one way of bringing in business."
Robey CarboniA Grand Affair Party and RentalFestival director, Davis, since 2019
I direct the festival and I build its brand end to end: the identity, the posters and guides all over Davis every October, the marketing, the media and the sponsor program. Eight Halloweens in, it is a regionally known brand.
We are officially a regional brand.
A Zombie Love Letter to Davis, the 2026 thank-you letter
Website launched by Action Flipbooks, who also photograph the festival.
Meet your creative neighbor
I am Aaron, the person you will talk to and the designer behind the work. My practice brings graphic design, marketing, event planning, software development and business consulting together with twenty-six years of showing up for this community.
In Davis since 2000, now based in Braga, Portugal. I am back in Davis several times a year to build projects in person, and Smartz Graphics representatives are on the ground in Davis for in-person logistics the rest of the year.
News
A private safety network for downtown Davis businesses, built in a few days with AI. One map, six one-tap buttons, Davis PD data refreshed every hour. Demonstrated to the police department and the downtown association.
This year I am moving more than a dozen client websites onto stronger AI-built platforms that are free to host. Seven have already said yes. Technology should benefit us both.
Nearly 2,500 people, five TV stations, more than one million impressions, and the festival has helped raise more than $60,000 for charity over eight festivals.
Book a working consult and we start on your project the same day: a single flyer, a full campaign, an AI system or a community-wide event.
Quick answers about services, timing and how to start. For anything specific, Aaron replies in person.
